Here are the Reasons that Marketers can use to defend their Digital Marketing Case.

1.Digital Marketing Charge Less- Traditional marketing campaigns, along with print and television, are more expensive because of price resources and the adversity of tracking ROI. Digital marketing uses objected research and analytics to instantly determine which approaches are working well and which aren’t worth the cost or resources. So, most digital marketing channels tend to be less costly from the start and prevent excessiveness on under performing campaigns.

2. Small Business are more ambitious- Digital marketing closes much of the difference between large, medium, and small business because it avails each level with many of the same resources. While big businesses with larger budgets will be able to spend more on paid ads and advanced software, digital marketing gives SMBs more event to compete, improve brand awareness, and build an audience.

3.Online Market Share Analyze Sales Figure- Online market share is the percentage of total market trading a company accounts for. This cost is fixed by dividing the company’s total trading by online trading and multiplying that number by 100. The benefit? Market share gives trading figures context, permitting the company to view their sales concerning market size. Companies see exactly how they measure up to the competition, which better instructs business creation.

4 Mobile Marketing Rise Engagement- Do you guys  know many people don’t even own desktop laptops anymore? Mobile marketing opens up a entire world of facilities for high engagement, from making a more customized user experience to reaching new users. According to Global Web Index, more than 80% of internet users own a smartphone, and 90% of the time spent on their smartphone is devoted to apps. Mobile marketing—from email and social ad design to SEO to branded apps—allows you to reach users in their most natural environment.

5.Email Marketing Still Expresses Best- A good digital marketing plan should cater to the audience’s preferences. Most people, 72%, in fact, prefer to hear from types via email, making a strong case for an engaging email marketing strategy. Email marketing puts targeted messaging right in front of consumers and likely customers. When automated, trigger emails can even be sent surely based on customer activity, further expressing interactions.

6. Social Media Build Trust- A recommendation from a friend immediately makes a company seem more trustworthy to possible consumers. Digital advertising opinions social media to make “likes” and other online reviews visible to friends of customers. Referrals make a company stand out from the competition, necessarily building trust.